AREA OF EXPERTISE
Business analytics
Business analytics seeks to improve performance by making strategic, tactical and operational decisions through a data-driven approach that optimises resources, identifies trends and anticipates opportunities and risks.
Key insights are extracted by means of advanced analytical techniques, such as data mining, predictive modelling and statistics, with the aim of learning about and understanding patterns, identifying trends and predicting future outcomes.
This enables companies to make informed and timely decisions in order to achieve their strategic objectives.
Performance is measured through key performance indicators (KPIs). KPIs are carefully selected metrics that represent the most important aspects of a business, and they are used to assess its performance against set targets.
Competitive advantage is another crucial aspect of business analytics. In a highly competitive business environment, the ability to leverage data to make informed decisions can mark the difference between success and failure.
By using business analytics effectively, organisations can uncover valuable information about their customers, competitors and the wider market, providing them with a significant competitive advantage.
In addition, the data-driven approach is a fundamental philosophy in business analytics. It is based on making decisions backed by evidence and analysis rather than relying solely on intuition or subjective experience.
By basing decisions on hard data, organisations can minimise risk and maximise opportunities, thereby optimising their performance and achieving strong and sustainable results.
Certifications
C_BOWI · SAP BusinessObjects Web Intelligence 4.2
C_TBW60 · Modeling and Data Management with SAP BW 7.4
C_SAC · Data Analyst – SAP Analytics Cloud
SAP Analytics Cloud Story Design
C_BW4H · Data Engineer – Data Fabric
C_HAMOD · Data Engineer – SAP HANA
C_EPMBPC · SAP Business Planning and Consolidation 10.1 and 11.0
SAP HANA Cloud Modeling
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Business analytics solutions
We have extensive experience in the development and implementation of solutions, backed by our extensive knowledge of the business environment and the legal regulations in force.